Sometimes there is a rare moment in publishing when you hear about a forthcoming book and have to pause to appreciate the difference it is going to make. I had such a moment when I heard that Catherine Bell was writing The Awakened Company. One of the biggest questions for the evolution of the human race is, “How can we impact big businesses so that they operate with more awareness?’” This book skilfully and intelligently addresses this question, leading corporations to operate from within a socially responsible, awakened economy. Every business leader, whether heading up a corporation or a smaller company, should definitely read this book.
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